Twitter users have been speculating on the fallout at Aggregate Industries following the cancellation of the British Grand Prix MotoGP event at Silverstone on Sunday – as "a direct result" of the new track surface laid by the company earlier in the year – with comments like: "People should be losing their jobs over this!!" and "Oh to be a fly on the wall at @AggregateUK this fine day" etc.
You might have expected – if you were a fly on the wall – that all hands would have been on deck at the company’s Asphalt Division on the first morning back to work after the Silverstone fiasco – in an attempt to stem the company’s global PR disaster. But perhaps AI hasn’t quite grasped the severity of the situation – if this tweet, by the Business Manager at Aggregate Industries Express Asphalt (Midlands) no less, is anything to go by.
Not phased by the tidal wave of criticism and ridicule on Twitter, and with no words of apology to 122,000 MotoGP fans, or to riders injured after aquaplaning off the track, he found time during his frantic schedule to take to social media and tweet:
It was a pleasure to notice that my picture was used for our website page 😁. Have a peek at this useful easy to use site. Learn about everything Express Asphalt our customer focussed business in the asphalt industry @express_asphalt @AggregateUK #ConstructionHour #DEVELOPING pic.twitter.com/S7s3QQWx23— Leon Pennant (@pennant_leon) August 28, 2018
Which is surprising, when others are still tweeting things like this:
What a shambles!! @SilverstoneUK & @AggregateUK you should be ashamed of yourselves! You obviously can't do your jobs properly! You must feel very embarrassed for the worldwide display of your incompetence! @MotoGP back to a proper track please.. @DoningtonParkUK— duncan webb (@pbio) August 27, 2018
The people to blame for the debacle that was the BritshGP are Silverstone Circuit and Aggregate Industries. The riders took the right decision and anybody who calls them wimps shouldn't be allowed anywhere near a racing circuit. We came very close to a major tragedy yesterday... https://t.co/mXnEYF5LUz— David Pickworth (@david_pickworth) August 26, 2018
— steve champion (@StevePChamps) August 28, 2018