Tuesday, 28 August 2018

Has AI failed to grasp the severity of the Silverstone track debacle?



Twitter users have been speculating on the fallout at Aggregate Industries following the cancellation of the British Grand Prix MotoGP event at Silverstone on Sunday – as "a direct result" of the new track surface laid by the company earlier in the year – with comments like: "People should be losing their jobs over this!!" and "Oh to be a fly on the wall at @AggregateUK this fine day" etc.

You might have expected – if you were a fly on the wall – that all hands would have been on deck at the company’s Asphalt Division on the first morning back to work after the Silverstone fiasco – in an attempt to stem the company’s global PR disaster. But perhaps AI hasn’t quite grasped the severity of the situation – if this tweet, by the Business Manager at Aggregate Industries Express Asphalt (Midlands) no less, is anything to go by.

Not phased by the tidal wave of criticism and ridicule on Twitter, and with no words of apology to 122,000 MotoGP fans, or to riders injured after aquaplaning off the track, he found time during his frantic schedule to take to social media and tweet:


Which is surprising, when others are still tweeting things like this: